Thomas Genestar, managing director of western Europe at Exotec, emphasizes the necessity of automation and AI in logistics due to the e-commerce boom. He identifies resilience, reliability, and operational continuity as critical pillars influencing supply chain strategies for 2026 and beyond.
Genestar highlights the growing adoption of Goods-to-Person (G2P) solutions, which enhance warehouse efficiency by delivering items directly to operators. This innovation reduces unnecessary movement, increases task consistency, and minimizes physical strain on workers, addressing the significant costs associated with non-automated warehouses.
Additionally, he notes the shift from traditional forecasting to AI/ML models that allow for dynamic demand sensing, enabling organizations to better align production with demand. This evolution supports more sustainable and resilient supply chain practices, including improved reverse logistics inspired by e-commerce return models. No further timeline was disclosed at the time of publication.
Editor's Note
The insights from Exotec's managing director reflect a critical shift in warehouse automation strategies. As companies face increasing pressures from e-commerce, the integration of advanced technologies like AI and G2P systems is becoming essential for maintaining competitive advantage. The focus on resilience and sustainability will likely shape procurement and operational decisions in the coming years.
Leave a comment