Alibaba Group has initiated a significant restructuring of its e-commerce operations, merging its domestic and international divisions into a unified entity. This announcement was made on Thursday by CEO Eddie Wu, who communicated the decision through an internal memo. The restructuring is designed to bolster the company’s capacity to better serve consumers globally and to assist small- and medium-sized enterprises in their efforts to expand into international markets. This strategic move reflects Alibaba's commitment to enhancing its competitive edge in the evolving e-commerce landscape.
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