Amorepacific's AI Beauty Lab Offers Customized Products at Amore Yongsan Store
- Published
- Source
- KoreaHerald.com
Amorepacific has launched its flagship store, Amore Yongsan, where AI and robotics create personalized beauty products, including foundations and lip cosmetics. Customers engage in a 15-minute AI consultation to select from 335 shades, with the Hera Custom Match service being particularly popular. The store also features a scalp diagnostic program and a fragrance lab, enhancing the customer experience.
This innovative approach to beauty customization is significant as it positions Amore Yongsan as a potential new beauty district in Seoul, attracting both local and foreign customers. The store manager noted a nearly equal ratio of Korean and foreign clients, with a higher percentage of foreigners opting for product creation services. The bespoke essence service, inspired by Japanese preferences, further emphasizes the demand for tailored beauty solutions.
Looking ahead, Amorepacific's integration of AI technology in beauty consultations and product creation may set a new standard in the industry. The store's research-focused environment, including AI skin scans and fragrance development, showcases the brand's commitment to innovation. No further timeline was disclosed at the time of publication.
Original report
One face, one formula: Inside Amorepacific's AI beauty lab
KoreaHerald.com · The Korea HeraldThis briefing is an independently written summary based on publicly available reporting and is provided for industry information and news discovery. The original report and source publication are credited and linked where applicable. RobotToday does not claim ownership of third-party source material.
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