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Updated Sep 23, 2026
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Samsung's Strategic Approach to Next-Generation Robotics Unveiled

Samsung is methodically preparing for its entry into next-generation robotics, focusing on a structured strategy rather than flashy demonstrations. The South Korean conglomerate views robotics as the culmination of decades of investments in electronics, semiconductors, AI, and IoT, positioning itsel...

RobotMagazine General

Samsung's Rainbow Robotics pilots warehouse robot at Coupang

Rainbow Robotics, a subsidiary of Samsung Electronics, has deployed its mobile dual-arm robot, RB-Y1, at a Coupang fulfillment center as part of a trial to assess the robot's capabilities in warehouse operations. The testing, reported by ETNews, focuses on the robot's reliability and efficiency in s...

KoreaHerald.com AP News

Samsung recruitment drive eyes robotics expansion

Samsung Electronics is bolstering its workforce for its robotics control tower as part of a strategic move to enhance its robot business, according to industry sources. The company’s device experience division is concluding applications today for an internal recruitment initiative aimed at forming a...

KoreaHerald.com AP News
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