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Mojia Robot Surpasses 2,000 Units in 60 Countries, Highlighting Chery's Globalization Strategy
Original from PanDaily.com: Chery-Backed Mojia Robot Crosses 2,000 Units and 60 Countries — and the Real Product Is Chery's Own Globalization Stack

Mojia Robot Surpasses 2,000 Units in 60 Countries, Highlighting Chery's Globalization Strategy

Mojia, a robot brand developed by Chery, has successfully delivered over 2,000 units across more than 60 countries, with significant markets including Malaysia, the UAE, Thailand, and South Africa. This achievement underscores the brand's growing international presence and operational capabilities.

The general manager of Mojia, Zhang Guibing, emphasizes that the company's competitive advantage lies not in the robot hardware but in Chery's comprehensive global R&D, manufacturing, supply chain, sales, and after-sales support system. This strategic framework enables Mojia to effectively penetrate diverse markets and cater to varying customer needs.

Looking ahead, the focus will be on how Mojia continues to leverage Chery's globalization stack to expand its reach and enhance its product offerings. No further timeline was disclosed at the time of publication.

Editor's Note

Mojia's growth reflects a broader trend in the robotics industry where companies are increasingly relying on integrated global systems to enhance competitiveness. Chery's approach highlights the importance of robust supply chains and R&D capabilities in driving international success for robotics firms.

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