"Freeing Human Hands"
South Korean startup building FRIDAY, a wheeled 64-DoF dexterous industrial humanoid, after a $105M Series A round in 2026.
Holiday Robotics is a robotics startup operating in South Korea that develops dexterous humanoid robots for industrial work under the brand message 'Freeing Human Hands.' Its flagship product is FRIDAY, described by the company as a wheeled industrial humanoid with 64 degrees of freedom, engineered to take on repetitive and physically demanding tasks in factory and warehouse settings. According to the company's own materials, FRIDAY combines a mobile, wheeled base with a highly articulated upper body and hands, prioritizing dexterous manipulation and tactile sensing over full bipedal locomotion, a design choice aimed at improving stability and reliability for continuous industrial use compared with purely bipedal humanoid platforms. The company has also developed Holiday Sim, an internal robot simulation environment used to train and validate FRIDAY's manipulation behaviors before deployment on physical hardware.
In July 2026, Holiday Robotics raised a $105 million Series A financing round to continue development of FRIDAY, a round that places it among the more heavily funded humanoid robotics startups to emerge from South Korea's robotics sector in 2026. The company's website and public materials are presented bilingually in English and Korean, reflecting both a domestic Korean customer base and international outreach to industrial customers evaluating humanoid automation for tasks that are difficult to fully automate with fixed robotic arms, such as irregular parts handling, mixed-SKU picking, and tasks requiring in-hand dexterity.
Holiday Robotics positions FRIDAY as field-ready and safe-by-design, language the company uses to emphasize that the robot is intended for real industrial deployment rather than research or demonstration purposes only. The company's public-facing website emphasizes its dexterous manipulation and tactile-sensing technology as differentiators relative to competing humanoid robot developers, many of whom prioritize bipedal locomotion as a headline feature.
As of this review, Holiday Robotics has not published detailed information about its founding year, headquarters address, employee count, leadership team, or third-party certifications through its official website, which is built largely as a single-page application with limited crawlable text content beyond product descriptions and marketing metadata. The company has also not published verified links to LinkedIn, X, Facebook, or YouTube company accounts that could be independently confirmed as of this profile. Given the scale of its 2026 Series A round, Holiday Robotics is expected to expand its public disclosures, including detailed technical specifications for FRIDAY, over the course of 2026 and 2027 as it moves toward commercial deployment with industrial customers.
Primary type & automation activities this supplier delivers:
Dexterous industrial humanoid robot with 64 degrees of freedom and tactile sensing, built for repetitive physical work.
Contact Holiday Robotics
WEBSITE
https://holiday-robotics.com/HEADQUARTERS
Korea, Republic of (South)
Company Facts
Founded
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Primary Role
Manufacturer
Company Size
employees 50-100
Primary Region
Asia-Pacific
Annual Sales
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Funding Stage
Early-Stage VC
Funding Total
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