Sereact
"One Brain. Any Robot."
Stuttgart AI robotics company founded 2021; Cortex VLA model drives 98%+ day-one pick accuracy across 100+ live deployments with over 1 billion cumulative.
Sereact GmbH is a Stuttgart, Germany-based AI robotics company founded in 2021 by Dr. Ralf Gulde (CEO) and Dr. Marc Tuscher (CTO), both University of Stuttgart alumni with doctoral research from the Institute for Control Engineering of Machine Tools and Manufacturing Units (ISW). The company develops embodied AI software for industrial logistics and warehouse automation, with its core technology centered on Vision-Language-Action Models (VLAM).
Sereact's flagship product, Cortex, is a VLA foundation model that replaces traditional robot programming pipelines with a unified system capable of learning from demonstrations and generalizing across pick-and-place tasks without task-specific retraining. Cortex enables zero-shot bin picking and includes robust error recovery, achieving reported day-one pick accuracy above 98% on customer hardware. The system is hardware-agnostic, supporting both two-finger and suction gripper configurations with millisecond tool-switching.
A second key product, PickGPT, launched in July 2023, adds a natural language interface allowing non-expert operators to instruct robots using plain language commands rather than robot programming. PickGPT can be deployed within a single day of installation and received a 2024 RBR50 Robotics Innovation Award. Sereact Lens is a standalone AI vision module combining proprietary optics with real-time perception and inventory management capabilities.
As of mid-2026, Sereact's systems have executed over 1 billion real production picks across 100+ live deployments. Customers include Active Ants, Austrian Post, BMW, bol., Daimler Truck, DeltiLog, Mercedes-Benz, Monta, MS Direct, PepsiCo, and Rohlik Group.
Funding milestones include a EUR 25 million Series A in early 2025 and a $110 million Series B closed in April 2026, bringing total reported funding to approximately $141 million. The Series B is funding US market expansion, with Sereact opening US headquarters. The company is headquartered at Schockenriedstrasse 17, 70565 Stuttgart, Germany, and can be reached at [email protected] or +49 711 90777712.
Primary type & automation activities this supplier delivers:
PickGPT
- Model: PickGPT
- Launch Year: 2023
Natural language robot tasking interface allowing non-expert operators to instruct warehouse robots without programming; deployable in one day.
Sereact Lens
Standalone AI vision module with proprietary optics providing real-time perception and inventory management for warehouse environments.
Contact Sereact
WEBSITE
https://sereact.ai/PHONE
+49 711 90777712HEADQUARTERS
Germany
Company Facts
Founded
2021
Primary Role
Software/Algorithm
Company Size
-
Primary Region
Europe
Annual Sales
-
Funding Stage
-
Funding Total
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Sereact Launches AI-Powered Returns Automation for Zalando in Germany and Poland
Sereact, in collaboration with Zalando and CEVA Logistics, has initiated AI-driven automated returns processing at key logistics facilities in Germany and Poland. Utilizing Sereact's Cortex platform, dual-arm robotic systems are now operational, autonomously handling returned fashion items. This marks the beginning of a larger effort to enhance returns automation across Europe. The significance of this deployment lies in addressing the complexities of returns management in fashion e-commerce, where items often arrive in poor condition. Sereact's technology allows for dynamic identification and sorting of previously unseen objects, eliminating the need for specific training. This Robotics-as-a-Service model not only streamlines operations but also alleviates physical strain on employees, enabling them to focus on higher-value tasks. Looking ahead, the collaboration aims to expand intelligent automation across Zalando's European logistics network. No further timeline was disclosed at the time of publication. The partnership emphasizes the importance of integrating technology with human capabilities to tackle the challenges of modern fulfillment in the fashion industry.
Meteomatics Launches Strato Drone, Reaching 34,245 Feet for Atmospheric Data Collection
Meteomatics, a Swiss weather technology company, has introduced the Strato multicopter drone, which achieved an altitude of 34,245 feet (10,438 meters) to gather atmospheric data. This drone is designed to measure critical weather parameters such as temperature, humidity, air pressure, and wind speed, providing insights typically collected by weather balloons. The significance of Strato lies in its ability to operate in harsh conditions, withstanding winds of up to 80 mph and featuring an active de-icing system. Unlike traditional weather balloons that drift and are often unrecoverable, Strato can navigate to specific locations, collect data, and return, allowing for timely and targeted weather observations. Looking ahead, Strato's capabilities could enhance weather data collection for airlines and aerospace operators, filling gaps left by conventional methods. No further timeline was disclosed at the time of publication.
Innovation
Odyssey Unveils Odyssey-3, a Groundbreaking World Model for Robotics and AI
Odyssey, an AI research company, has launched Odyssey-3, its most advanced world model to date. This model represents a major leap towards general-purpose intelligence, enabling systems to understand, predict, and interact with both physical and virtual environments. Odyssey-3 can control robots, humanoids, vehicles, and drones, and has already been adopted by companies like Flexion. The significance of Odyssey-3 lies in its ability to provide intelligent systems with a foundational understanding of the world, allowing them to learn new tasks more efficiently. By leveraging a vast dataset of visual observations, the model has developed insights into physics, dynamics, and human behavior, which can be applied across various systems. This capability marks a shift in how AI can adapt and operate in diverse environments with minimal additional training. Looking ahead, the focus will be on how Odyssey-3 can further enhance the capabilities of physical agents in different applications. As Oliver Cameron, co-founder and CEO of Odyssey, stated, the model is a crucial step towards achieving a single intelligence that can seamlessly operate across multiple tasks and environments. No further timeline was disclosed at the time of publication.
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Robotics
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RESEARCH ARTICLE
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Research Computer science and technology Algorithms Drones Robotics Autonomous vehicles
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Sereact gets Series B funding to expand Cortex 2.0 robot brain, enter U.S. market
Sereact, a robotics company, has announced plans to enhance its Cortex 2.0 technology, expanding its capabilities beyond bin picking to include assembly and kitting tasks. This initiative comes as the company secures Series B funding, enabling it to enter the U.S. market. To support this expansion, Sereact is also opening a new office in Boston. The move aims to capitalize on growing demand for advanced robotic solutions in various industries, reflecting the company's commitment to innovation and market growth.
6-Axis Artificial Intelligence Artificial Intelligence / Cognition Humanoids Investments Logistics
Sereact Raises $110M in Series B Funding to Expand Warehouse Robotics Platform
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AI AI Funding & Investment Robotics Germany robots Sereact
